|Images from iTunes for the Facebook Camera App|
Are you ready for the Facebook camera app? I already have 5 camera apps, and I don't even use Instagram. Personally Hipstamatic is my favorite. Instead of shooting with one app and uploading to Facebook, they made the obvious step of putting the camera in the app. Why? I suspect so that when you think "Oh, I have to take a photo of that" you immediately think "Facebook", and you share it, without that extra upload step. Pretty soon, you won't have to think at all, the process to upload will be automatic. Oh, and do you think there will be another monster camera-social app like Instagram? Not likely. Ever.
So now, do I ditch Camera+, or Camera Awesome (actually...you should buy that one!) and your boring old camera phone? Even my beloved Hipstamatic? Shoot with Facebook, share with Facebook, spend too much of my life on Facebook..... Do I really want Facebook to have that much access to my photography? You think you are sharing with your friends...but never forget you are also sharing with Big Brother Facebook.
No doubt in the face of falling advertising revenue, this is yet another tool to keep us hooked. Call me cynical. The app is free, but the add-ons won't be. They don't exist now, but they will. In-app purchases are too tempting for any developer.
So what do you think? Gotta have it? Or is Facebook just getting a little too big in your life? Maybe they are being thoughtful, kind and helpful. Maybe they are giving us crack, and withdrawal will be painful, if not impossible. Maybe your happy snappy is their future advertising campaign.